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Sunday, May 10, 2015

ASSIGNMENT #2 DRAFT READY FOR FEEDBACK

My Assignment #2 Draft can be found at the following link:

https://docs.google.com/document/d/1oH6MWCIItO4hF1qu6wovKKKrf7IKBIZnuG5UqOq_3Ts/edit?usp=sharing

The restated financial statements in spreadsheets can be found at the following link:

https://docs.google.com/spreadsheets/d/1dGTv24JFj5UnN4Gc7tCEsgIVTl--lLupD_yIadITFKA/edit?usp=sharing


Yet again everything is on the last possible moment, and I don't have a lot to give feedback to, but hopefully there's still some 'last minute' people out there who are willing to share their opinions with me.


Three products of Domino's Pizza Enterprises - Selling Prices, Variable Costs, Contribution Margins, Constraints + Commentary

 
(updated)
 

· It should be noted that the following selling prices as well as variable costs are just estimations and not the actual selling prices and variable costs of Domino’s Pizza Enterprises products.

· Contribution Margin = Sales – Variable Costs

· Contribution Margin Ratio = Contribution Margin / Sales Revenue x 100

 

Three products of Domino’s Pizza Enterprises:


1) Traditional Supreme Pizza


 



Selling Price = $11
Variable Cost = $6
Contribution Margin = $11 - $6 = $5
Contribution Margin Ratio = $5 / $11 x 100 = 45%

 

2) Cheesy garlic bread
 

Selling Price = $4.50
Variable Cost = $2
Contribution Margin = $4.50 - $2 = $2.50
Contribution Margin Ratio = $2.50 / $4.50 x 100 = 55%

 


3) Belgian Choc lava cake



Selling Price = $6.50
Variable Cost = $3.50
Contribution Margin = $6.50 - $3.50 = $3
Contribution Margin Ratio = $3 / $6.50 x 100 = 46%

 
Contribution margins
What’s a contribution margin? It’s the amount each dollar of sales contributes to covering both – fixed costs as well as generating profit. The amount is not used to cover variable costs.
As we see above, contribution margins are calculated through selling prices and variable costs, it is clear that if one of them changes, evidently the contribution margin would change. For example, if the garlic bread’s selling price went up by 50 cents, then the contribution margin would increase by 50 cents. If the garlic bread’s variable costs would increase by a dollar, then the contribution margin would decrease by a dollar. The prices can change instantly, hence they will straight away affect the contribution margin.
The products’ contribution margins will always be different since each product has its own distinctive variable cost and selling cost. Also the contribution margin will always vary since in order for a company to make profit, the selling price of a product has to be bigger than it cost for the company to produce it. In order to keep the company’s profit levels maximised, contribution margins have to be balanced; companies need to sell different products that are both popular, as well as sold with a reasonable price. Companies that use more expensive items to generate sales and create cash flow, will most likely generate less profit than companies who sell cheaper items in big quantities. For example, when looking at two examples: a supermarket, and a car dealership, it is obvious that the car’s dealership’s contribution margins are a lot higher. So does that mean they earn more profit? Not necessarily. When we think about the two places in reality, which one is busier? Obviously the supermarket. They sell more products in a day than a car dealership sells in a month, since they offer a range of affordable products people need in their lives daily. So if Domino’s would only start selling gourmet pizzas and nothing else, the contribution margin would unbalance and before they’d know it, Domino’s would lose a lot of profit as well as their whole clientele  – I’m certain that removing the cheesy garlic bread from the menu would be analogous to declaring a war.


Constraints
What are some possible resource constraints that Domino’s Pizza Enterprises may face?
I think the biggest constraint Domino’s might face is fresh supplies. In the first part of the Assignment #1 I found out that Domino’s is very serious about providing their customers top quality food, which in turn means top quality supplies starting from finest flour to make the dough and ending with the fresh vegetables for the toppings. Flour obviously wouldn’t be too big of an issue, however their fresh supplies such as tomatoes, mushrooms, capsicum and so on are influenced by many factors, such as the seasons, the weather, workforce, transport and so on. So evidently off-season the price of certain vegetables and fruits go up, which means to make a pizza – its variable costs go up, which decreases the contribution margin. In my opinion, there’s not a lot Domino’s can do about it. I mean, if a tomato plantation that supplies them with tomatoes gets flooded by a cyclone, there’s not much Domino’s can do about it. Using old supplies is a definite no-go, since on of Domino’s trademarks is to supply the freshest food to the customers. However they can’t start producing pizzas without tomato, they’d still have to be able to have toppings with tomatoes and tomato sauce, so maybe one option would be to retain several suppliers in different locations? Maybe decrease the prices of the pizzas that don’t contain tomato so people would be buying more of them until they’d be able to get the vegetables in?
Another constraint Domino’s might face is the industry competition, where there’s so many fast food suppliers, each trying to make a profit. For Domino’s to be able to keep up with them, a balance between contribution margins is a must – they have to continue deliver good quality food for an affordable prices. Their products can’t be more expensive than their competitors’, however, they still have to keep the selling prices above the production costs. One of Domino’s resolutions to compete with competition is to offer great specials such as ‘buy two pizzas and get garlic bread free’ or ‘order three pizza and a garlic bread combo and the delivery to your house is free’.




Saturday, May 9, 2015

Domino's Pizza Enterprises RESTATED financial statements in spreadsheets + commentary

Domino's Pizza Enterprises RESTATED financial statements (updated):
 
 


 
 
 
 
Commentary:
Restating my company’s financial statements, in all seriousness, is definitely one of the most difficult tasks I have ever done in my whole life. I’m sure, if people with accounting backgrounds ‘happen’ to read this declaration, they might think I must live a super easy life.
It’s just that I felt like restating the statements itself wasn’t that bad, but the frustration it carries with it when nothing, and by nothing, I mean NOTHING balances, just makes you want to scream. In my head the theory made perfect sense, but when trying to apply the ideas to practice, nothing worked out! It made me think that what if all of the other things that ‘had been making sense in my head’ were completely wrong? Throughout this assignment, Domino’s Pizza Enterprises continuously made me question my intelligence as well my sanity. Even though worth the least marks and apparently being the ‘easiest’ statement to restate, the statement of movements of equity definitely gave me the most grief. I was misled by the hedges taken to equity that I first put under financial activities, but later, after reading about hedges from footnotes as well as discussing it with a fellow student, I realised that it’s supposed to be situated under operating activities. For some reason, however, I had them put under both – financial and operating liabilities, and it took me ages to figure out what was wrong! It should be mentioned though, that after fixing that mistake up, the statement still didn’t balance…
Most figures in my restated statements seem to match with the normal financial statements (i.e. total of financial assets + total of operating assets = total assets in the first spreadsheet), however, the restated statements don’t balance between each other!! I even had a little guide of what is supposed to match with what on a little post-it; for example CI in the income statement had to equal with CI in equity statement; and equity in movements in equity had to be same as equity in the balance sheet, which none of my statements did, so I might as well could’ve shredded the little piece of paper that reminded me the faults appearing in all of my restated statements. At least I knew what was wrong, but regardless of that I was just not able to figure it out how to fix it.. Asking help on Moodle or Facebook discussions would’ve been beneficial, but to be honest I wasn’t even sure what to ask: Help? My whole assignment is wrong? Since I wasn’t able to specifically determine the source of the errors, I couldn’t construct reasonable questions to assist me in that matter. I’m just hoping that even though not balanced, my restated financial statements still contain the correct elements in accurate sections, and that the work that was still put into it won’t become unnoticed.. Even though I didn’t get them completely right, I’m still quite proud of what I’ve done – it was a huge task and completing it, one way or another, offers the greatest sense of achievement. This step also helped me to start looking at a company’s financial statements on a more profound level, giving a fuller insight into the economic performances of the company.
  
 
 

Tuesday, May 5, 2015

My current emotions regarding restating financial statements

With all the other assignments out of the way for now, I decided to start restating my financial statements.......
 

Basically every chapter and every example and every instruction I read, to me, seems to be like that: 
 
My head is like that:
 
My feelings towards financial statements are like that:
 
My mood is like that:

All in all:

 

Monday, May 4, 2015

KCQ's on Chapter 4


 
Chapter 4: Analysing financial statements

The feedback I received for ASS #1 and the KCQ’s on Chapter 1 & 3 suggested dividing my thoughts and reflections into smaller categories by separating them by subheadings. I can absolutely understand where the marker was coming from – when writing my SPA #1 I experimented the recommendations by splitting my thoughts and reflections into different paragraphs and subheadings, based on the subchapters in each study guide, and it really helped - both, me – to organise and keep my thoughts under control, as well as the marker – to read and understand the mess if my thoughts and reflections a little bit clearer. I also received suggestions to make my analysis a bit briefer and try to mention and reflect on SOME of the key concepts and not ALL of them since talking about all of them specifically would make the SPA a little bit too summarising, which we aren’t permitted to do. Hence I intend to select the key concepts of chapter 4 that seem to be most relevant to me and write down my initial thoughts and reflections as I go, hopefully, not overly summarising them.
When realising that this chapter is about analysing financial statements – basically everything that’s in our Assignment 2, I felt a little bit excited and anxious at the same time.  I was excited about learning about analysing financial statements and getting started with ASS #2, and anxious because of various thoughts and questions already going around in my head: Will I understand everything? If I don’t, do I have to read the 24 pages again? What happens if I never get it – will I never finish my ASS #2? Soon I realised that the only way to find out is to start reading and explore what the chapter withholds.
Introduction
As usual, I yet again realised that anything to do with firms and accounting requires superb predicting skills. No one can be an equity investor if they can’t predict the future, because basically what equity investors do, is that they buy outcomes of the firm’s FUTURE business activity? How crazy is that? To assist them with their predictions, however, aren’t tealeaves nor a magic ball, but firm’s financial statements that give an insight to the past and the firm’s business and economic realities. It does make sense that it’s a lot easier to predict the future if you’re aware of the past – if a firm wasn’t doing that well in the past, you wouldn’t want to invest in it in the future, would you? Apparently viewing a firm through separated operating and financial activities can be a most powerful way of viewing a business! I sure hope that I’ll be able use my ‘power’ effectively and divide my company’s activities in the right category in order to start understanding my business better. As the author said, “it’s not like putting together a watch or constructing a cabinet from various pieces of wood, but it is a task we can do to make it easier for us to understand a firm’s past” (Turner 2015). It’s good, because I’ve never been good at assembling things.
How firms add value
I never thought that the more a firm invests into its operating assets the less will be a firm’s free cash flow as well as the value of a firm under a discounted cash flow approach. Does that decrease the firm’s value then? When looking at the example and the formulas that the author presented, it does start to make sense. It’s great that everything’s well-explained: what equals with what and even what the ∆ means! I always knew from maths that ∆ stood for delta, but without knowing its literal meaning ‘change in’ I would be so confused! My understanding regarding free cash flow is as follows:
FCF = C-I
means the same as
FCF = OI - ∆NOA
where
OI = operating income after tax
and is the same as
(C) = its operating cash flow
and
∆NOA = the ‘change in’ net operating assets
which is the same as
(I) = its capital outlays.
The only thing that got me a bit confused is that in the first part of the paragraph capital outlays is represented with (C), which is supposed to be the operating cash flow, but for the rest of the paragraph it’s put down as (I) so I’ll presume it was a typo and continue to read it as (I)? Even though when a firm invests into its operating assets and firm’s free cash flow decreases, it doesn’t mean that the company’s value decreases, because free cash flow is a measure of transfer of value rather than creation of value. At first I didn’t realise the purpose of free cash flow, but the examples of Kings Enterprises and Marks Inc made it clearer – although the expected future operating income might be the same for both companies, the less they invested in operating assets, the bigger their free cash flow is. Nevertheless apparently cash flow is not a good way to measure a firm’s performance, thus I am still curious about the purpose of it. A way we can measure the earnings of a business is return on net operating assets. My understanding regarding economic profit is as follows:
Economic profit = (RNOA – cost of capital) x NOA
where
RNOA = OI / NOA
where
RNOA = return on net operating assets,
OI = operating income being earned for each dollar
and
NOA = net operating assets invested in the business
So basically the formula could be expressed as:
Economic profit = ((OI/NOA)-cost of capital) x NOA
I’m a little bit confused about cost of capital though – what is it and where does it come from? Is it just the cost of investments made in one thing at a time?
All in all, when earning a return on net operating assets is greater than the opportunity cost of capital, firms create value for their equity investors - basically the more a firm invests in net operating assets and the returns are above its cost of capital, the more value a firm creates.
Operating and financial activities
The author compared a Kinder Surprise egg with separating financial activities into operating and financial; financial activities being the outside chocolate egg and operating activities the toy inside (which we are more interested in). Such a creative perspective I wouldn’t have even thought of before, but it definitely makes the concept easier to read and understand (and me craving for Kinder chocolate).
Operating activities of a firm are its interactions with the product and input markets, with its customers and suppliers whilst financial activities are a firm’s interactions with capital markets as well as equity and debt investors. I think the figure 4.1 is a great way to express the theory, it’s rather straight-forward and easy to read. Nevertheless, after a while into this course, I realised that NOTHING in accounting is as simple as it looks, so I’m sure there more to it. In order to understand all of the elements of the chart I decided to reconstruct and build it the way it would make sense to me on a more personal level:





 

I didn’t expect the chart to turn out so colourful and initially even chaotic to look at, however, surprisingly, in my head it does make sense. I now also understand why we are more interested in operating activities – a firm primary adds value through its operating activities, which does make sense – operating activities are the activities that deal with customers and product input markets where basically the money lies. All the financial statements interconnect. That’s great because when restating the financial statements we can check for any errors by seeing if everything balances. I’m sure it might become very frustrating through, if they don’t. It’s beneficial to know that some firms may not include some of its earnings in its income statement but put it directly into equity. Fortunately we can find them either in the statement of changes in equity or under ‘other comprehensive income” in the income statement. It was also surprising and a little bit scary to learn that equity doesn’t include only genuine equity – it might include, for example, debt. Therefore before restating anything, I have to make sure that the equity includes only genuine equity. It seems like footnotes will be my best friends for the rest of this assignment. At the moment, when looking at the examples of restated statement of changes in equity, I feel confused and already frustrated – I know it’s going to take me ages to do the same thing for my company. It’s comforting to read though, that just like with many things in life, the ‘first’ is always the most difficult, but after practice it will get easier – just like riding a bicycle! I hope.
Restate two key financial statements
I find it great that the author is describing his process of restating balance sheets and income statements step by step in detail with explanations, justifications as well as pictures. I feel that it’s starting to make a little bit more sense to me, but I’m sure that the moment I open my company’s financial statement I’ll be lost again.
And obviously, nothing can be as simple – with balance sheets, cash (cash payments to suppliers, cash receipts from customers) has to come it to spice things up a little. It is impossible to be sure how much of any cash balances go under operating activities and how much goes under financial, so when there’s a low level of cash balances (0.5%-1% of total sales) it’s best to include them under operating assets. When restating a firm’s income statement, there a number of additional steps to do, such as including any items of ‘other comprehensive income’ not already included in our firm’s income statement, allocate tax (!!!) to the operating and financial components of the income statement as well as calculate both a firm’s comprehensive income after tax (OI) and its net financial expenses after tax (NFE). At first, after reading just the subheadings of each step, I was ready to give up, but then I started reading the descriptions how to actually do them, it doesn’t look that bad. I think I’ll be having the most difficulties with tax allocation but in theory, it seems quite clear – like with everything – the more you earn the more tax you pay. A firm’s tax is also affected by both – operating and financial activities so I have to make sure to keep that in mind. Also the formula
Tax benefit = Net interest expense x tax rate of the firm
where Net interest expense = interest the firm paid – the interest it received
might come in handy when stating the income statement; it seems quite self-explanatory, but hopefully I’ll be able to put the theory in a good use when doing it myself.


Profitability and efficiency
Throughout reading this chapter, I kept wondering, what’s actually the purpose of restating financial statements? I mean why, why can’t you just leave them how they are and everybody’s life would be so much easier. Little did I know, because after further reading I realised that we use the restated statements to look at some key aspects of a firm’s performance. Evidently analysing involves breaking things into bits, seeing up close how they work and contrasting different relationships – the relationships that many people in the business industry are interested in understanding. I suppose then I have to, too. Since we can’t physically break a firm into bits, we can break its virtual reality – the financial statements into bits. Understanding the relationship between profitability (selling something to customers for more than it costs you) and efficiency (how well net operating assets in a business are being used to generate sales or turnover) is important since it could be seen as the heart of how people make sense of and analyse financial statements: the greater the interaction between profitability and efficiency is, the more successful the business is. In human resources we explain turnover as people leaving their job – either by choice (resigning) or reluctantly (getting discharged). However, in this course turnover stands for sales. It’s a good thing I got to page 23, otherwise I’d be so very confused for the next couple of weeks in class. I also think of ATO being Australian Tax Office (haha) and not the Asset turnover – another thing I need to adjust with, if I want to make any sense of this course.

Conclusion
Even though it took me a while to get started with this reading, it wasn’t as horrific as I thought. There was a lot of information to take in – starting with looking at how firms add value for its equity investors through cash flow and economic profit; going on to separating a firm’s financial statements into operating and financial activities and then restating the actual statements; and finishing with the relationship between profitability and efficiency – the heart of how people make sense of and analyse financial statements. All of it was a little bit overwhelming and I’m not even sure if I understood everything correctly, but I’m sure all of the content will be extremely beneficial in regards of Assignment 2. I’m just hoping that I’ll be able to apply all the theory to practice as sufficiently as possible.

SPA #2


 
    Chapter 7: Budget for the short term

After getting my SPA #1 back with positive feedback, I’m going to follow the structure of it and try to reflect my thoughts and emotions regarding the reading similarly as I did in SPA #1. Separating paragraphs into subheadings really made it easier to read – even now when going over my SPA #1, I realise that it’s so much easier to navigate. I also think that the very first reactions I get when reading the information, are the most genuine, thus I again plan to write whilst I’m reading. Hopefully I’ll be able to keep my thoughts clear and reflections even clearer, without overly summarising the 15 pages of information.
Seeing that this week’s reading is about budget, I feel quite excited since my job is closely related to budgeting and numbers. I also construct budgets at home weekly so we’d know how much we can spend and how much we can save for bills etc. I’m certain though, that it is much more complicated and there is a lot more to it than I’m aware at the moment, hence I’m eager to start reading, and see if what ever I’m doing at the moment is even close to doing it right. 


Key Concepts, Questions & My Understandings of Them

Introduction
So it all comes to planning and kind of ‘predicting’ again. Apparently, in firms, that’s what managers do. But it is quite self-explanatory – just like regular people have to have dreams and plans to do great things in life, managers have to plan and dream to make great things in a business. Also everything starts with a first step. Our lives start with a first step, my UNI journey started with a first step, my fitness plan will start with a first step (I swear, right after I’ve finished eating this chocolate), and also great things in businesses start with a first step, followed with continuous steps. Evidently nothing works well without effective communication, and I absolutely loved the thought that ‘management is about developing people through work’. I can also relate it to my Human Resources course, where basically every week I read that in order to effectively manage business, it’s not about getting work done through the employees, but developing the employees through work. Everyone has to on the boat to achieve goals, just like everyone has to be ‘on the bus of Accounting’ to do well in this course. If you missed the bus, it’s difficult to catch up with it – and believe me – I know.

Reasons for budgeting
Oh wow. That was all I could think of after reading this section. Does budgeting really have all of these advantages? My initial thoughts were that we construct budgets in order to make sure we don’t overspend and how much we’re able to put aside for next week’s bills etc. Apparently not. As with everything in accounting, there is A LOT more to it. After reading the whole section and about all of the advantages individually, it did make sense though. It’s just that I had never thought about budgeting that way, but now, when I did, it made sense. I feel like all of these advantages that budgeting provides are all strongly connected to each other and very relevant in order to reach for a common goal. Short-term planning was the closest advantage of budgeting to my initial thoughts – it provides an advantage to focus on setting targets and foresee potential issues in the future before they happen. You are able to see what bills you have to pay in the future, hence you can start saving and putting money aside for them in order to avoid cash shortages in the future. Encouraging co-ordination is also an important advantage of budgeting – obviously firms have different parts and budgeting helps to make it clear what is expected from these different sections of the firm, how they are supposed to communicate and work with each other and also where everyone stands - their positions. Everyone has to be on the boat, bus, whatever – just on it, with it! Besides different sections of a firm interacting with each other, budgeting also helps managers to Communicate their goals, plans and visions to employees and how and why to ‘take the first step’. It is also used, similarly to co-ordination, to let people know what their role is in the plan – where they stand and what part do they have to play.  It is obvious that managers aren’t gods (even sometimes some think they are), they can’t do EVERYTHING, and because of that they need to trust their employees with some of the decisions, to Delegate some decision-making to others. I absolutely love when my managers include me in decision making, it makes me feel that I’m needed and that my opinion actually matters. I also feel that since budgets have specific guidelines, boundaries and parameters, the decision-making is quite straight-forward and it’s hard to go horribly wrong. As I mentioned, I love when managers include me in decision making - it makes me feel powerful (ha!) but also Motivates me to learn more, impress, so in the future they’d trust me with more decisions.
All this talk about airports made me want to go and fly somewhere! Doesn’t matter where, just somewhere! I want to sit in an airport lounge sipping on apple cider and watch people rush by! Okay, focus - back to budgeting. Couldn’t fit a flight-trip in my budget anyways, ha!
It was interesting to read about managers and their different approaches to improve the time of when people get their bags off the baggage carousel. It’s a lot more to setting a goal than it might seem at first, therefore, managers need to think carefully about all the factors that are related to the goal. I felt bad for the employees of the airline since the targets set by the oblivious managers obviously gave them the wrong motives. It also makes sense that the people who set the budget obviously know more about the certain aspects of the company than the people who use the budget – I set the budget for accounts payable for the company I work for and obviously I know a lot more about creditors and finances than some other employees of the company.

Preparing budgets
I can absolutely relate to participative budgeting where managers and staff are part of the process of preparing budgets – you obviously need to get information from different sections of the firm how much money they need for certain things and how much they can save for the next week’s bills – everyone has to work together and be involved in order to construct an effective budget and this is how it basically works in the company I work for as well. To avoid future cash shortage you have to make sure that all the current expenses and creditors are paid as well as that we’d have enough money to put aside for example, superannuation that might be due in three weeks’ time. We need to get the approximate amount of superannuation from the person who does the wages, so we would able to put money aside for it in order to pay it in three weeks. I prepare the budgets, add to it according to information gathered from other sections of the company, and finally the managing director verifies it. I actually didn’t know a lot about master budgets and that it’s constructed from cash budgets, budgeted income statements and budgeted balance sheets, but that’s probably something that the firm’s accountants deal with..
It makes sense that when budgeting, everything has to balance, and by everything I mean sales and production – the two main aspects of a company? Without production you couldn’t sell anything and without sales there’s no point of producing something. Therefore the formula Production + Opening inventory = Sales + Closing inventory actually made sense. You’d obviously have to include the opening inventory with production and closing inventory with sales because without them the outcome would be inaccurate and only show the production and sales of a specific period and not the total outcome with previous inventory.

Budgeting for cash and income
Mmmm… More chocolate. I’m starting to think that the author is trying to get us fat, because every time I read these chapters I’m craving for chocolate! I feel like these readings are starting to give me diabetes! Another proof that Accounting is no good for you, haha!
The Purple Chocolates cash budget surprisingly seems similar to the ones that I make at work, however, since I work under accounts payable, mine is evidently more focused on specific creditors. Nevertheless it seems that all the features seem to be there – cash inflows, outflows for creditors, labour, equipment etc, even if named differently, they’re there! It’s pretty great to compare them and find evidence proving that the stuff I’m doing isn’t all that wrong! It’s just on a much smaller scale and just for one section of a company. Nevertheless it still makes me look different budgets more clearly and I feel that I understand quite a lot. It makes me sad though that Purple Chocolates aren’t really doing that well. But with great budgeting and communicating with the bank I’m sure they’ll figure it out! Hopefully they’ll start earning more profits soon! At first the budgeted income statement got me very confused, however, then I realised that obviously companies pay for different expenses at different times and they also receive money from customers at different times, hence the cash budgets and budgeted income statements for a certain period don’t necessarily have to
line up with each other.

Responding quickly to surprises
Budgeted balance sheet budgets balance sheet items – quite logical isn’t it. All of the three aspects of the master budget- cash budgets, budgeted income statements and budgeted balance sheets, provide managers insights to some key aspects of the short-term plans for the firm, so they’d be able to react and change some items if needed. Evidently every company might come across unexpected complications, and it’s the managers’ job to react quickly and get the firm back on track. Nevertheless it is more beneficial if the responsibility is also divided in different sections of the firm, for example accounts payable are responsible for creditors and the budget for that – operating as a responsibility centre. It’s also advantageous for managers to ‘measure performance’ of the responsibility centres to reward them for their efforts as well as to keep an eye on the ones who are not performing well. In addition to ‘keep an eye on’ employees, managers also have to be able to measure and assess performance from a financial perspective, from a customer perspective, from internal business process perspective and from a learning and growth perspectives. I’m starting to think that managers should actually have multiple sets of eyes to deal with all of that. They do have balance scorecards to help them with that, however, in my opinion they can often be inaccurate, being easily applied as meaningless ‘tick the boxes’ exercises. When used intelligently, the balanced scorecards can be a great help for managers to measure the performance and relevance of certain aspects of a firm.

Conclusion
This week’s reading material was just as expected – rather interesting and there was a lot I could relate to and draw some experience from! But as usual to accounting – budgeting isn’t just budgeting – there’s a lot more to it. Managers use budgets to start and communicate their ‘first steps’ of their visions as well as to avoid unexpected surprises – not all surprises are good surprises. Budgets have a lot of benefits I didn’t even have a clue about – short term planning, co-ordinating, delegating, communicating, motivating, nevertheless, budgets also have to be used effectively in order to make them work and that’s where the managers have to possess the ability to not get the work done through people, but develop people through work.
 

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